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  • Quintel McLaurin

Corporate Social Responsibility

The main motive of any business is to earn a profit. While profit is important and plays a pivotal role in how an organization sustains itself, it’s not a key factor that helps society move towards social justice and equality. Corporations who value the welfare and the interest of the society progression are effectively demonstrating Corporate Social Responsibility (CSR). Corporate social responsibility is a tree with many branches, this means that it doesn’t have one set category that it falls under. Many situations both inside and outside of work can fall under CSR.

Ethical labor practices is a branch of CSR, these practices consist of treating people fairly and ethically. Ethical labor practices are heavily used in businesses that operate in international locations especially for those with labor laws that differ from those in the United States. By providing diversity and inclusion in the workplace it becomes an impactful key in the social responsibility of all business corporations. Many of today's businesses are incorporating into the framework of their businesses. For example, Nike recently started an equality campaign that features athletes such as Lebron James, Serena Williams and Alicia Keys where they talk about the importance of minority players as not only players on the court but real people in the world. This campaign was centered on the slogan “Equality Has No Boundaries.” No matter your color or creed everyone should have equal opportunities not only on the courts or fields they play on but off as well. Along with Nike companies like LUSH demonstrate CSR through providing a platform for which their publics can know where they stand on various issues surrounding diversity and social progression.

Regardless of size, any steps they can be taken to increase those footprints of diversity and inclusion are considered both good for the company and society as a whole. Businesses have a lot of resources that many charities and local community programs could benefit from. Businesses also practice social responsibility by donating to national and local charities this called Philanthropy. Giving money isn’t the only avenue to choose while trying to practice CSR. Volunteering is essential as well. Giving your time and attending volunteer events says a lot about a company's sincerity. By doing good deeds without expecting anything in return, companies are able to express their concern for specific issues and support for certain organizations.

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