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  • Kerrie Wilson

Is TikTok Saying Kick Rocks To Vine?


TikTok, formerly known as Musical.ly, is a fairly new app that allows users to create and share 15 second videos of various genres. The app was introduced to us in 2018 and now has more than 500 million users worldwide. Content creators on the app range from ordinary teenagers, celebrities, and even medical health care professionals! It’s safe to say that TikTok has its foot on the necks of the other video sharing apps. Including its predecessors.

Before TikTok there was Vine, another video sharing platform that allowed creators to share 6 second videos. While Vine only lasted about 3 years (2013-2016) it made its mark on the digital world, raking in more than 13 million downloads within the first few months of its release. When Vine announced its decommissioning, the entire Twitterverse mourned its death with constant repostings of memorable Vine videos in addition to hashtags such as #VineIsDead #GoodbyeVine and #RIPVine. Some former Vine stars now turned TikTok stars admit that they joined TikTok to fill the void that Vine left.

Is TikTok trying to replace Vine? Probably not. However, the app’s success has surpassed the viewership stats of Vine making it a seemingly bigger platform. It’s clear that Vine paved the way for short video sharing apps; so we can safely say that Vine has sadly passed away, and it is gone but never forgotten.

Do you TikTok or were you a Viner? What do you think, is TikTok the new Vine?

#tiktok #socialmedia #marketing #new #vine #twitter #blog

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