source: PCMag In a post-Vine era, we have been introduced to two new video social media platforms, Facebook’s Lasso and Bytedance’s Tik Tok. Tik Tok made its United States debut in August 20118, as Bytedance absorbed the lip syncing sensation Musical.ly. It has the same features as Musical.ly while giving users the ability to easily transfer their information onto the new platform. The app already had a loyal following of over 300 million in China, and it is now the most popu

Is the transition from traditional advertising worth it? 1Photo from freestocks.org Digital advertising, we see it everywhere. Ads on websites, pop-up advertisements interrupting your YouTube video, branded social media posts, these ads are targeted to grab your attention and steer you to the company’s site. Traditional advertisements, the ads normally seen in local newspapers, are still relevant, as not all generations have adapted to the digital age. This way of advertising