New year, new things happening within Meeman 901 Strategies. We have a new team, a new meeting space, new clients and a new brand all happening within the firm. Under firm director Corinne Baldwin (aka me), graduate assistant Kix Patterson and faculty advisor Prof. Kim Marks, team members of Meeman 901 Strategies are working as account leads, executives, strategists, designers, social media managers, operations managers and more. Our clientele this semester includes the 2020

Tyler, The Creator calls out the Grammys for their racial bias in music. At the 62nd Grammy Awards, Tyler, The Creator took home the award for Best Rap Album for his 2019 album “IGOR”. However, many artists including Tyler classify this album as a genre other than rap. During the backstage press conference, Tyler expressed how winning was a bittersweet moment. “On one hand, I'm just grateful I can be acknowledged in a world like this. But, it also sucks that whenever we- and

Since the rise of social media back in 2008, companies/brands have been finding new ways to advertise their brands to people around the world. Instead of having to advertise/promote on television, radio, newspaper or billboards, companies can now advertise to consumers all over the world through apps such as Twitter, Instagram and Facebook. Influencers have impact not only on people in America- but people from all over the world. This article explains that since social media

Thursday, September 5th, rapper Nicki Minaj went to Twitter to announce she has “decided to retire & have a family.” She tweeted: This announcement comes as a surprise being that Minaj just released her hit “Hot Girl Summer” with Megan Thee Stallion, and her recent single “Megatron.” After sending her fans and social media into a frenzy, she went to Twitter later that day to tweet, “I’m still right here. Still madly in love with you guys & you know that. In hindsight, this sh

For about a year now, Wendy’s has had a strong social media presence, mostly on twitter. Whoever is running their social media account often “claps back” at any hater that Wendy’s may have. These past few months, however, Popeye’s released a new chicken sandwich which unleashed an all-out social media war on Chick-Fil-A. Although Chick-Fil-A is known as “the Lord’s food,” both restaurants had some pretty amusing arguments. The banter continued for about two weeks between Pop

Dreamers. Thinkers. Doers. That’s the motto that students at the University of Memphis follow. At Meeman 901 Strategies, we like to consider ourselves the doers. We do strategic communication work in public relations, advertising, and creative mass media. This semester, students involved in Meeman 901 Strategies are working for practicum credit as account leads, executives, designers, strategists and more under the direction of firm director Corinne Baldwin, graduate assistan

Brands have tons of great ideas, but sometimes they have some terrible ones. In these next few examples we will take a look at some of the worst PR blunders in recent years! Some of these really make you wonder how so many people had to approve them and didn’t catch the big mistakes. 1. Kendall Jenner and that Pepsi ad: During one of the most divisive times in our country’s recent years, Pepsi decided it was they who could repair the brokenness among us with a simple Pepsi so

Christmas commercials, they are cheerful, nostalgic, and sometimes a little cheesy, which is what sometimes makes them work. This year, so far, there have been already iconic commercials and new up and coming commercials from familiar brands. Brands such as John Lewis, Waitrose, and Sainsbury release yearly and long-awaited Christmas commercials, however, some of the following top picks for this year include brands like Cricket, Pedigree and Duracell. The ads were chosen for

In the advertising industry there are many job opportunities for individuals interested in the field. From entry-level to corporate-level, there is a wide variety of opportunities that could be just right for you. Here is a list of six potential careers in Advertising: Advertising Account Executive Account executives in advertising firms and agencies act as liaisons between the client and agency staff. Account executives develop a professional relationship with clients to det

Photo from Pexels.com Advertising is a big, growing industry with teams that work in a wide variety of creative and high-paying jobs. Every ad you see on TV, on websites and even billboards all came from professionals in the field. If you have the mind for creating campaigns and are considering a job in either marketing or advertising, here are the top five jobs with the brightest future as suggested by Forbes magazine. 1. Advertising, Promotions and Marketing Manager These m

In prior years, retail stores would open their doors early Friday morning, giving us the opportunity to rest and digest all the Thanksgiving feast we just consumed. However, in recent years the shopping trends have shifted, along with monthly sales. Workers are now having to leave their families, and fewer consumers are lining up to battle the crowds on Thanksgiving Day. Traditionally, Black Friday marked the start of Christmas shopping. This used to be the day that retailers

Photo from freestocks.org Anyone who has watched commercials or read a magazine has seen those advertisements that flaunt beautiful models transformed by some beauty product. It’s flashy and alluring... but not accurate. However, most beauty ads hide the truth of how they got their models to look that stunning. Amanda Ray from the Art Institute wrote a similar article called “A Revealing Look at Beauty Advertising,” and according to her, “by presenting idealized images, beau

(Warning: Proceed with caution, as the likelihood of getting an “earworm” is high.) Jingles. We can all name at least five off of the top of our heads that are ingrained, maybe even from years ago. A few that spring to my mind: “It’s a jingle for Goldfish, baked and not-fried Goldfish…” “What would you do-o-o, for a Klondike Bar?” (And, for all you local Memphians) “Corey B. Trotz is the way to go, call 683-7000.” Jingles have been a prominent part of advertising history. So

When you think about Valentine's day the first thing that comes to mind is love, not fat shaming or abuses. However, according to AdWeek.com; the One Love Foundation thought that this Love Day would be the perfect time to raise awareness about physical or mental abuse and bring awareness about their brand and their cause. Anastasia Garcia, content director at TBWA\Chiat\Day New York, which developed the initiative. Said “Valentine’s Day is a time when young couples cover up p

Kentucky Fried Chicken ran out of chicken. Yes, you read that right. The wildly popular fast food chain was forced to shut down 800 out of 900 stores across the United Kingdom and Ireland last week after there was a mix up with deliveries. In response to this ironic event, KFC released an advertisement that ran in UK newspapers on February 23 that depicts a KFC chicken bucket with the letters “FCK,” an apology, and a link to their website in which customers and get up to date

“The wave of the future dude, one hundred percent electronic.” Just an out of context quote from the classic 1998 movie “The Big Lebowski”, but it is relevant to the topic at hand. Advertising is becoming a solely digital enterprise and it has no evidence of slowing down. There are several pros to digital advertising, yet there are some cons to it. Digital advertising is new and is changing the world of advertising. With it, costs are extremely low, the biggest pro is Digital

When you think of Public Relations (PR), what comes to your mind? Is it your favorite actor a television show or cinema? Many people often associate public relations by what they see on these types of platforms. As an experienced firm. filled with many public relations practitioners, we can tell you that you shouldn’t believe everything that you hear in regards to PR. Once you’ve worked in the field, though, it becomes clear that most depictions are inaccurate. Here are some

Rihanna recently released her highly anticipated cosmetic line, Fenty Beauty. Along with that, she’s a musical superstar, model, and fashion designer. Her success speaks for itself. How does she do it? Inclusiveness Rihanna released her Fenty Beauty line earlier this week. Fans and beauty warriors around the world were excited about the cosmetic line release, and Rihanna surely did not let them down. The launch of Fenty Beauty included 40 shades of foundation, or ProFiltr as

While scrolling through your Facebook newsfeed, you see cute videos of puppies, and endless amounts of “fail” videos, and a ton of advertisements. With Facebook, you are shown videos of amazing products being used by stars such as Chip and Joanna Gaines and their new Target home goods line. Social media has taken over the advertising world. Facebook is one of the biggest social media platforms out there, so when you create a new product and need to spread the word quickly–, F

To the naked eye companies seem to have it all figured out, but behind the scenes they could be doing worse than they present themselves. Here are five ways to determine who your organization should pitch to: 1. Do your research Find out more about the company’s values and what they stand for as a whole. Take a look at their history, website, and style to be sure that pitching to them is beneficial to your organization. Before actually attempting to present your organization